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  • B1 Cost-of-Delay Clock
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  • B3 Taste Genome
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Industry firstWebsite

Swipe your taste. Get your creative brief.

Describing taste in words is hard; recognising it is easy. Taste Genome shows you design directions to swipe through, then decodes your preferences across five traits: typography, colour temperature, density, motion and mood. It writes them up as a creative brief and a Design Persona that designers, and Zelvorm's AI tools, can work from.

GroteskTypeSerif
CoolColourWarm
AiryDensityDense
StillMotionLively
CalmMoodBold

Brief written · Design Persona ready

Sample
Taste Genome · sample data
The difference

The usual way

“Modern but warm” means something different to everyone

Design feedback in words leads to rounds of guesswork, because adjectives don't translate into decisions.

With Taste Genome

Taste you can measure

Taste Genome turns your reactions into specific design traits, so the first concept is already close.

How it works

  1. 1

    Swipe directions

    React to a series of design directions: keep or skip.

  2. 2

    Traits decoded

    Your choices are mapped to type, colour temperature, density, motion and mood.

  3. 3

    Brief written

    A creative brief describes your taste in specific, usable terms.

  4. 4

    Design Persona saved

    Your persona feeds Brand Brain and guides every design decision.

What you get

01

Fewer design rounds

Concepts start closer to what you like.

02

Shared language

Specific traits replace vague adjectives.

03

Fun to do

A few minutes of swiping.

04

Free to try

Try it at zelvorm.com/taste.

Labelled as AI

You always know what an AI produced.

Cites its sources

Answers link to where they came from.

A person signs off

Nothing reaches you without a human check.

Questions

Taste Genome, answered.

Swipe through design directions. We decode your taste across type, colour temperature, density, motion and mood, then write the creative brief and your Design Persona.

A short profile of your design taste (type, colour temperature, density, motion and mood) that designers and Zelvorm's AI tools use as a reference.

Start a project

Tell us what you're building. You'll hear from a human within 24 hours, with an AI Blueprint already waiting.

Book a call

contact@zelvorm.com · Avg. response under 24h