Who Killed Tina
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Software Development2024

WhoKilledTina

Streaming true crime across borders — two markets, one platform.

WordPressWooCommerceSaaSStreamingPayment Gateway
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Impact at a Glance

50k+

Monthly Streams

Outperforms industry avg

14+

Countries Reached

Outperforms industry avg

92%

Payment Success Rate

Outperforms industry avg

78%

Episode Completion Rate

Outperforms industry avg

Overview

Built a bilingual (Norwegian/English) true crime streaming platform with free and premium episode gating, Vipps payment integration, and content delivery to 14+ countries.

The Challenge

The client needed to monetise a viral Norwegian true crime series internationally with no existing infrastructure — and regional payment methods like Vipps were non-negotiable for the home market.

Our Solution

We built on WooCommerce with custom streaming logic, episode gating, Vipps + card payment routing, and automatic language detection — fully optimised for mobile-first streaming consumption.

Performance Comparison

We don't match
industry standards.
We set them.

Zelvorm
Industry Avg
Stream Completion Rate+35 pts above avg
Zelvorm
78
Industry
43
Payment Success Rate+18 pts above avg
Zelvorm
92
Industry
74
Mobile Viewer Share+19 pts above avg
Zelvorm
71
Industry
52
Platform Performance+29 pts above avg
Zelvorm
91
Industry
62

Full Performance Profile

255075PerformanceSEOMobileSecurityUXSpeed918588808987
Zelvorm
Industry Avg

Scoring above average
on every dimension.

Performance
91+28
SEO
85+25
Mobile
88+26
Security
80+24
UX
89+29
Speed
87+29

Technology Stack

Platform

WordPress
WooCommerce

Streaming

Custom Video Player
HLS Streaming
Content Gating

Payments

Vipps
Stripe
Payment Routing

Localisation

Norwegian (NO)
English (EN)
Geo Detection

How We Built It

011 week

Strategy

Mapped the monetisation model: free episodes as lead magnets, premium bundles, and Vipps for the Norwegian market.

022 weeks

Platform Setup

Configured WooCommerce with custom episode product types, built the streaming layer, and integrated the Vipps API.

035 weeks

Build

Developed the bilingual frontend, content gating, mobile player, and automated subscription management.

041 week

Launch

Soft launch to Norwegian audience, monitored stream performance, then opened the English version to international traffic.

Ready to start?

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