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zelvorm
Work / Web Development / 2024

Maxcess

Maxcess project screens
+180%

Organic traffic

−45%

Bounce rate

98

PageSpeed score

3.2M+

Annual visitors

The challenge

The legacy platform was slow, unmaintainable and poorly showcased the product range. Mobile lagged and organic rankings declined month after month.

The solution

A WordPress + Laravel API architecture with a custom product catalogue, dealer locator and multilingual support, with performance and SEO prioritised from day one.

Benchmarks

Zelvorm vs industry average.

Scores as published in the original case study.

PageSpeed

98 vs 54+44

SEO authority

99 vs 62+37

Mobile experience

96 vs 58+38

Core Web Vitals

100 vs 48+52

Stack

CMS

  • WordPress
  • Custom Gutenberg blocks

Backend

  • PHP
  • Laravel
  • REST API

Integrations

  • Product catalogue API
  • Dealer locator
  • ERP sync

Performance

  • CDN
  • Redis cache
  • Image optimisation
Timeline · 18 weeks

    2 weeks

    Discovery

    2 weeks

    Architecture

    12 weeks

    Build

    2 weeks

    Optimisation & launch

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